What We Did
The VM team and Dr. James worked together to re-create and re-invent the Patient Alignment Matters brand and online presence. We utilized her existing content from the landing page site and mapped it out to build a fully functional e-learning website.
Tina Raposo, the lead designer, used the existing business logo and developed the design around it. She applied bright blues and yellows to bring vibrancy to the design and images, highlighting positive, hands-on interactions between practitioners and patients. The colors and images she chose also ensure that the site is kept from feeling cold and clinical.
Peter Vigilante, the lead developer, built the e-learning platform using the Sensei plugin with the e-commerce handled through the WooCommerce platform. Creating a more substantial, user-friendly online presence for Dr. James to showcase her patient-centered courses to her fellow chiropractic practitioners.