First, the VM design and development team sat down with RAD to discover and understand the direction they wanted their brand to take to best represent the 80s nostalgia feeling correctly. Next, our designer, Tina Raposo, researched popular design trends from the 1980s. She then used the information she gathered to produce a site design that contains bright, neon colors, 8-bit graphics, and textured backgrounds using faded 80s-themed objects such as cassette tapes and arcade games.
VM’s developer, Peter Vigilante, then took the design Tina created and brought it to life! He created movement on the site, such as flowing palm trees, using SVG animations built with SVGator. He also developed a flickering neon light effect on product borders using pure CSS animation and effects.
Altogether, VM was able to deliver a stand-out website to RAD that now perfectly fits their overall brand.