Under the Radar Report

who they are

Under the Radar Report is an Australian investment research publication that helps investors discover high-potential ASX opportunities before they become widely recognized. Their research focuses on identifying emerging companies and providing insights to help subscribers build long-term wealth.

contributors

Publisher

Designer

Developer

Marketing Manager

SEO Manager

The Challenge

what they needed

Under the Radar Report needed a complete brand refresh and modern website to better communicate their value proposition and support subscriber growth. The previous identity lacked the clarity and impact needed to stand out in the competitive financial publishing space, and the website needed to better organize their research offerings and convert visitors into subscribers.

how we tackled it

We delivered a full rebrand and website redesign that positions Under the Radar Report as a confident, modern investment research platform. The new brand identity focuses on clarity and authority, helping communicate their expertise in uncovering overlooked investment opportunities. The website was redesigned with a conversion-focused structure, guiding visitors through the different research products and subscription options. Clean layouts, strong messaging, and intuitive navigation make it easy for investors to understand the service and sign up.

Key Highlights

Complete brand refresh to strengthen authority and recognition
Website redesign built to support subscription growth
Clear presentation of research products and investment insights
Conversion-focused user journeys guiding visitors toward membership

The Result
A cohesive brand and digital experience that strengthens Under the Radar Report’s credibility and makes it easier for investors to discover, understand, and subscribe to their research.