Tina Raposo created a new logo and website design to capture Rob’s updated direction to take the business in. She utilized curbing motifs and images of the company’s finished projects throughout the design.
Christine Ginther composed all updated content that better represented the business’s brand refresh. In addition, she created calls-to-actions (CTA’s) that would assist with funneling a user through each page until ending at the “Get a Free Estimate” contact page.
Peter Vigilante and Cameron Chong developed the website and added the functionality to allow Rob to receive payments by integrating his Square into the payment form. This streamlined business processes and gave the site added purpose. The payment and careers pages were both created using Gravity Forms. They also made a unique feature, the “Design Your Curbing” page. This feature empowers users to visualize their curb style before requesting their quote.