Bella Outdoor Living
who they are
Bella Outdoor Living is a Kelowna-based company specializing in distribution and installation of premium aluminum pergolas, retractable roof systems, and custom outdoor comfort solutions. They serve both residential and commercial clients across central and southern BC, helping homeowners and businesses expand and elevate their outdoor living spaces.
industry
package type
project type
contributors
Vigilante MarketingPUBLISHER
Publisher
Yves StäheliCONTENT
Content
Julien StäheliDESIGNER
Designer
Julien StäheliDEVELOPER
Developer
The Challenge
what they needed
Bella Outdoor Living needed a website and supporting brochure that would effectively position them as the Okanagan’s pergola experts. The goal was to showcase their line of Corradi® retractable and louvered roof systems, highlight their Lousol Aluminum Pergola kits and custom pergola, as well as their range of outdoor heating products from Bromic Heating, and communicate the long-term value and design flexibility of their custom outdoor solutions. They required a modern, high-conversion website and brochure that would resonate with both discerning homeowners and commercial buyers.
how we tackled it
We designed and developed a cohesive digital and print presence that reinforces Bella Outdoor Living’s reputation for quality, style, and durability. The website features dedicated landing pages tailored to each pergola product category—retractable roofs, louvered systems, DIY kits, and haeting systems—complete with feature lists, customer testimonials, and visual galleries. We crafted clear, benefit-led messaging such as “Don’t Let the Weather Control Your Bottom Line” to speak directly to both lifestyle and business audiences. Each landing page includes calls-to-action to request a complimentary quote, as well as detailed breakdowns of design options like powder coat colours, LED lighting, and motorization.
For the printed brochure, we translated the same clear and refined brand language into a polished layout that mirrors the web experience. The brochure provides an at-a-glance overview of the product range, key benefits, and real client testimonials—designed for both mail distribution and in-person consultation use.
Together, the landing pages and brochure position Bella Outdoor Living as the trusted, go-to solution for high-end outdoor comfort systems in the Okanagan and beyond.
The Website
