Accent Curb Appeal
who they are
Accent Curb Appeal, owned and operated by Rob Stewart, is a landscape curbing company located in Kelowna, BC. They offer exceptional service, and the highest quality extruded concrete curbing. Their curbing comes in a man different colors and styles to make any yard low maintenance and beautiful.
industry
package type
project type
contributors
Vigilante MarketingPUBLISHER
Publisher
Christine GintherCONTENT
Content
Tina RaposoDESIGNER
Designer
The Challenge
what they needed
Since purchasing the business a few years prior, Rob had not updated the brand’s website. As a result, the design was dated, and the site had little to no user-friendly functionality. He needed us to design and develop a new online presence for Accent Curb Appeal to showcase the products they offer and attract new clients.
how we tackled it
Tina Raposo created a new logo and website design to capture Rob’s updated direction to take the business in. She utilized curbing motifs and images of the company’s finished projects throughout the design.
Christine Ginther composed all updated content that better represented the business’s brand refresh. In addition, she created calls-to-actions (CTA’s) that would assist with funneling a user through each page until ending at the “Get a Free Estimate” contact page.
Peter Vigilante and Cameron Chong developed the website and added the functionality to allow Rob to receive payments by integrating his Square into the payment form. This streamlined business processes and gave the site added purpose. The payment and careers pages were both created using Gravity Forms. They also made a unique feature, the “Design Your Curbing” page. This feature empowers users to visualize their curb style before requesting their quote.
The Website
